Content

Firstly, well done on deciding to start up your own blog! Creating your own blog is easier than you might think, so easy that there’s only 5 steps. You could even have your new personal or business blog up within thirty minutes. I used to be like you – years ago I wanted to start […]

AI relies on human input. What you put into it determines what you’ll get out of it. Also make sure to put in the time needed to construct the content to make it ‘yours’. I’m not entirely against the use of AI, I think that AI could be a useful marketing tool to create briefs […]

Effective website content relies on the science behind users browsing a website. You may or may not be aware that website content is a process that needs to be carefully thought about. It’s words and so much more. It’s your sales pitch, it’s your brand’s voice, and most importantly, it’s your means of communicating with […]

Have you ever tried to blindly bake bread from scratch? Baking is more than buying the ingredients. It takes planning, time and all the right equipment to formulate a loaf you can be proud of. Creating a content strategy for your company’s website can seem as confusing as mixing, proving, and scoring a sourdough loaf. […]

Here’s one of the most common ‘vs’ blog topics you can come across – Content Writing vs Copywriting. Although it is so common, I will try not to bore you with the ‘same old’ information you can read on any other writing blog. This blog is focussed on allowing you to see which writing service […]

Firstly, respect to you as a designer or developer! You’re awesome in providing creative solutions to improve digital experiences. And you guys are always my favourite people to work with, whether teaming up on a project or creating content for your own website. Back to the topic of this blog – I can help you […]

Blogging in the 2020s is a far cry from the early blogs of the 1990s. What was once a way for people to share their random interests or passions with the rest of the internet, has now become one of the greatest marketing tools of our time. When done well, blog writing as part of […]

Content creation is the worst kept secret to success It’s true. We’ve heard it so many times over the years – ‘content is king‘. But even to this day businesses all over the world are struggling to own their content and really gain control over it. More importantly, they’re struggling to reap the rewards of […]

These are tough times we’re all in. There isn’t an industry that hasn’t been affected. But let’s remember – this pandemic will pass and we will beat it. For business, I won’t sugarcoat it, it’s a real sh*tshow. We’ve all been affected by it personally and commercially. However, this is not a time to dwell. […]

Behind every great SEO strategy stands a great blog. Blogs. They’re a funny concept. Everyone with a website knows they’re important, but many still aren’t aware of exactly why blogging is important. Or how detrimental they can be when their blogs lack execution. Whether you have a blog or you’re thinking about introducing one, it’s […]